Strong Base: How to Make The Most of Your Email Database
Behind every email address on your list, there’s a an individual person, with individual needs, wishes, preferences and financial status. With the recent market [...
Behind every email address on your list, there’s a an individual person, with individual needs, wishes, preferences and financial status. With the recent market [...
In today’s digital marketing world, nuance is everything. It’s no longer about what works — it’s about what works for whom, when, and where. [&helli...
A newsletter is more than just a nice email — it’s an opportunity to build trust, drive action, and stay top-of-mind with your audience.But [&h...
A broad marketing strategy includes several marketing channels, such as websites, social networks, email, apps, and more. To reach your goals, it is necessary...
Many business owners say that they don’t analyze the data of their email campaigns because they simply don’t have enough time. Ironically, if they [&h...
When people sign up, most marketers today ask for just the email address, maybe also the name, thus removing obstacles, providing better UX, and consequently, getting more...
What’s the Use? If someone decided to report your message as “spam”, it is very important to remove their address from your lists. Why? [&hel...
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