There is a strong relationship between landing pages and newsletters.

If the Customer Journey starts with a newsletter, than Landing Pages are the perfect solution for presenting the relevant content after the subscriber has clicked: product, article, registration – whatever you need to expose to this lead. 

Landing pages that include a registration form are the launch pads for wonderful email relationships. The most popular landing page variants or mini-sites include a lead-generation form. 

Registration forms on your website serve the same purpose. 

A Contact Us form, a Join Our Newsletter form, a Customer Help query, a Contact Customer Care form – all these forms aggregate emails and data for following communications. 

Publicators also enable you to receive email alerts whenever a new sign-up is added, or a new query is submitted. This will help you give a more prompt service or gain success with hot leads. 

Other popular ways to maximize the power landing pages: when used as mini-sites, convention info & registration, lead generator, pop up, sign up forms and more.